There are many ways to acquire more knowledge and become a better social media marketer. Blogs, books, coaches, conferences, seminars, and videos are each highly useful resources. But podcasts, perhaps, are the ultimate resource for the aspiring social media marketing superstar.
As podcasting as gained in popularity, many experienced social media marketers and business technology bloggers have adopted podcasting as a primary mode of instruction and knowledge sharing. While it’s not necessary to listen to every one of these, the following nine podcasts provide enough incredible information to turn anyone from newbie to a social media marketing superstar.
Social Media Marketing Podcast by Michael Stelzner. The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.
Online Marketing Made Easy by Amy Porterfield. In this new podcast, social media strategist and co-author of “Facebook Marketing All in One for Dummies” Amy Porterfield shows how to monetize blogging and online marketing using actionable lead generation strategies. She teaches how to create content for ebooks, email marketing, online courses, Facebook, Twitter, Pinterest, and YouTube.
The Joel Comm Show by Joel Comm. A new podcast based on his previous show, Joel Comm shares his unique lessons for business and life. Comm is the author of The AdSense Code, Twitter Power 2.0, and other successful books on online business and marketing.
Seth Godin’s Startup School by Seth Godin. Seth Godin is a leader in the marketing and business world. In a live recording distributed in 2012 as a 15-episode podcast, Seth guides thirty entrepreneurs through a workshop exploring how they can build and run their dream business.
Marketing Over Coffee by John Wall and Christopher Penn. Marketing Over Coffee is a podcast that covers both classic and new marketing. Topics include Facebook, Twitter, and social media; search engine optimization (SEO) and search marketing; email marketing, multivariate testing, and copywriting; and “old school” offline marketing campaigns.
Duct Tape Marketing by John Jantsch. Hosted by a leading small business marketing author and expert, Duct Tape Marketing is a long-running podcast with essential and practical information culled from the extensive experience and proven knowledge of John Jantsch. His podcast was called a “must listen” by Fast Company magazine.
Six Pixels of Separation by Mitch Joel. Marketing Magazine called Mitch Joel the “Rock Star of Digital Marketing” and “one of North America’s leading digital visionaries.” His podcast, with over 300 episodes since 2006, covers blogging, podcasting, viral marketing, consumer-generated content, search engine marketing, and anything related to digital or interactive marketing.
Entrepreneur On Fire by John Lee Dumas. Entrepreneur On Fire is a daily podcast interviewing the most successful and inspiring entrepreneurs. Since its launch in 2012, the podcast has featured entrepreneurs like Seth Godin, Gary Vaynerchuk, Barbara Corcoran, and Tim Ferriss.
Lifehacker by Lifehacker. Every effective social media marketer needs to stay abreast of the latest developments in the technology world and learn to be more productive. The Lifehacker podcasts does both. Lifehacker curates tips, tricks, and technology for living better in the digital age.
Now download some podcasts and get listening and learning.