Connecting Marketing and Sales

Brian Carroll comments on a critical tenants of effective customer acquisition--bridging the marketing to sales gap, an opportunity on which the vision for Kaleidico and ultimately our product icoSales was formed upon. This is a brief review of how icoSales attempts to efficiently READ MORE

Using Email Campaigns to Increase Conversion

The sales process is a series of conversations with a customer to build trust, gather needs, educate, present possibilities, finally fulfill their need. Throughout this process it is critical to communicate and keep your customer informed. Silence in any sales process is deadly. It leaves your READ MORE

Increase Your Call Velocity with Time-based Selling

There are a lot of solutions like predictive dialer and negative dialers that specifically help call centers increase their call speed, but a successful sales team knows that the real key is increasing call velocity. Velocity is the combination of speed and direction. This describes calls that READ MORE

High Velocity Sales

You have heard me say this before, but it is important to repeat--The Internet is a two-way communication channel! That means you sales process needs to change if you are used to relationship/referral sales or inbound call sales. Not that these are not critical components, they just have a differnet READ MORE

Creating Intensity–Do It Daily!

High Velocity Sales requires intensity--every day! When you are driving an inside or telephone sales team you need create intensity. Intensity comes from goals, motivation, and confidence. Make sure your sales team members have very specific goals. What are you going to achieve today, this week, READ MORE